Account Management
Every institution has policies and practices of their own. Knowing these practices, knowing who the opinion leaders are, can help your field team a great deal. add.PHARMA allows your team members to view all activities regarding clients at account level. This gives them comprehensive profile information on all account types from hospitals, private practices and pharmacies which helps them get better insight and opens new business opportunities.
Contact Management
Not all doctors are the same. Some have a greater opportunity to prescribe than others, some are more likely to take up new products and some have the ability to influence other doctors’ prescribing. Correct and up to date profile information allows MRs effective targeting and ensures successful customer interaction. Contact management module transparently presents comprehensive customer profile and activity information. Easy customization allows you the flexibility to give your team members exactly the information they need to effectively plan, target and prepare for each visit. And most importantly, when needs of your clients or market grows, client profile can grow with them.
Visit Planning
By our experience average length of time medical rep is able to spend on a visit is less than two minutes. In that brief time MR hopes to influence doctor in any way possible to prescribe his company brand while doctor hopes to learn about new drugs that could help his patients, therefore a good visit plan is a life saver for your field force. Visit planning module enables MR easily use target lists from marketing plan definition to plan routes, calls, apply new activities to their calendars, invite medical education event attendees and more, thus preparing optimal visiting strategy. Type of calls includes face to face as well as regular ‘group’ clinical meetings. With functions like “Doctors nearby”, “Next best call” or “Where Am I” MR can really save a lot of precious time in the field.
Activity Management
Activity Scheduler represents a perfect platform upon which team members can track all their activities like work tasks, to-dos, phone calls and meetings with important clients. At the same time they can share this information with each other enabling managers to efficiently monitor assignments.
Territory management
Sales organizations need to respond quickly to changing market conditions. The territory management module enables quick realignment of sales forces and validation of alignment prior to deployment. Territory alignment for each user can be defined using territory parameters from regional or brick level down to institution, type of institution, street or person workplace level.
